There have been several articles published this week that relate to the issue raised in my Saturday blog Too Juicy for Me — marketing foods and beverages to children.
This is a hot topic right now and is fiercly debated among everyone from federal regulators (such as the Federal Trade Commission) to food and beverage manufactures and groups trying to make a dent in childhood obesity rates (such as the Center for Disease Control and the Prevention Institute)
They take most things at face value and believe that if SpongeBob SquarePants or the Trix Rabbit suggests a food, it must really be good for them
In fact, this issue is so widely debated now that it’s even hitting close to home and has been debated by the WV Department of Education as reported in the Charleston Daily Mail.
Have you noticed your kids reacting to advertising for food that isn’t good for them?