For more than 40 years, San Diego Comic-Con International has been a launching ground for comics and science fiction. More recently, they’ve become the go-to residence for the movie industry’s multi-billion dollar science fiction and comic book blockbusters. Unfortunately for the fanbase that has built that industry, Disney has other things in mind.
Disney has now apparently decided that SDCC is just another on its list of potential speed bumps. LucasFilm and Marvel were, to the dismay of longtime fans, gobbled up by multi-billion dollar Disney acquisitions in the past few years. This worried devotees of both companies that Disney would decimate the franchises of each company, rendering them nothing more than Disney-fied versions of their favorites.
Disney now has their own convention, the D23 Expo, which will be held in mid-August, less than a month after Comic-Con ends. They’re expected to bring surprises for “Star Wars: The Force Awakens,” and upcoming Marvel releases such as “Captain America: Civil War.” What they’re not doing is promoting these properties to the best of their ability at San Diego Comic-Con. From releases earlier this week, the biggest part of the convention this year is expected to be the 6,000 seat Hall H Star Wars panel. Lucasfilm now says the presentation that devoted fans waited days in line to see won’t include an unseen trailer or new film footage. The panel promises a behind-the-scenes look at the secretive production, but fans are camping out for more than just behind-the-scenes tidbits of information. This news comes after finding out that Marvel is skipping the convention altogether. Marvel claims they have no new footage to screen, but will that change when they hit the D23 stage?
Disney may have a game plan, but does it include the fans who got them to this point, or is it just Disney magic?